Custora, Silicon Valley-based start up that offers a SaaS one-to-one marketing platform, has raised its first round of funding.
Reportedly, the amount of the funding is $850k. Backers include Tech SV Angel, Founder Collective, Highline Venture Partners, Paul Buchheict, Sam Altman, Valhalla Partners, the Start Fund, and other angels.
The company intends to use the capital to grow the business.
Co founded by Corey Pierson and Jon Pospischil, Custora aims to help online retailers and apps businesses provide a one-to-one tailored marketing experience for each one of their customers. The company’s marketing platform allows clients to analyze order history data to understand customer behavior, and experiment with different promotions on different customers.
Clients include Scribd, Kobo, and Foodzie.
FinSMEs
07/01/2012