Datorama, a New York-based Big Data marketing company, raised $3m in first round of funding.
Backers included Cedar Fund and Eric Schmidt’s Innovation Endeavors.
The company intends to use the funds to for continued development and marketing of its platform.
Co founded by CEO Ran Sarig, CTO Efi Cohen and Chief Solutions Officer Katrin Ribant, Datorama provides a self-service cross-channel marketing analytics platform that allows marketers to visualize real-time Return on Investment (ROI) for all kinds of campaigns ( including TV, social media, Search Engine Marketing (SEM), online display & video, programmatic, email, internal sales data, print, etc.) from a single dashboard.
The company also has offices in London, Tel Aviv and Sydney.
FinSMEs
02/08/2013