App Annie, a San Francisco, CA-based provider of app analytics and market data, has both acquired Distimo, a mobile analytics company, and raised $17m in a new round of funding.
Backers in the funding round include existing investors IDG Capital Partners, Greycroft Partners and Sequoia Capital.
The company, which has raised $39m to date, intends to use the funds for the acquisition and for product and market development.
The acquisition of Distimo to App Annie, which was made by a combination of cash and equity at undisclosed terms, is expected to help the company accelerate its product roadmap and keep developing the most advanced platform for analyzing the mobile app ecosystem.
As part of the acquisition, Vincent Hoogsteder, CEO of Distimo, will take key roles within the team. Distimo’s Netherlands headquarters will become App Annie’s European R&D center and the team will be integrated into its global offices, bringing the total team size to 240 employees worldwide.
Together with Distimo, the company now has nearly 600,000 apps relying on their analytics platform with a total of nearly 270,000 registered business users.
Led by Bertrand Schmitt, CEO, App Annie provides an analytics and market data platform for app business owners, marketers and investors to understand both their own app business and app market trends to make business decisions in product, international, marketing and investment strategy.
The company has offices in Amsterdam, Beijing, Hong Kong, London, Moscow, New York, Seoul, Shanghai, and Tokyo.
FinSMEs
29/05/2014