Innometrics, a Stockholm, Sweden- and London, UK-based provider of a real-time customer profile platform, raised $5m in Series A funding.
The round was led by SEB Venture Capital with participation from Fortunator Invest.
Led by Mattias Ward, CEO, Innometrics provides Profile Cloud, a SaaS-based platform to have a complete view of the customer, enabling real-time action through existing marketing and customer-facing applications.
The company intends to use the funds to invest in sales and marketing and continue to enhance Profile Cloud.
FinSMEs
16/05/2014