Keywee, a NY-based content marketing platform, raised $9.1m in Series A funding.
The round was led by Eric Schmidt’s Innovation Endeavors and Marker LLC with participation from The New York Times Company and UpWest Labs.
The company intends to use the funds for product development in Tel Aviv, Israel and growth of its sales and marketing efforts in New York.
Led by Yaniv Makover, founder and CEO, Keywee provides a content marketing platform that uses advanced text mining and a data layer for brands and publishers to find the best performing audiences based on their likelihood to engage, as well as their propensity to meet the specific campaign and business goals.
FinSMEs
24/03/2015