Salesfusion, an Atlanta, GA-based provider of a marketing automation platform for small and medium sized-businesses (SMB), closed a $13.5m Series B funding round.
The round was led by Noro-Moseley Partners, with participation from BLH Venture Partners, Alerion Ventures, Tech Square Ventures, Ellis Capital, Dave Williams, and Hallett Capital, which was the sole Series A investor.
The company, which has now raised $14.5m in total to date, intends to use the funds to launch its new product, Salesfusion 360x, increase its market reach and expand its sales team.
Led by CEO Carol O’Kelley, Salesfusion offers a solution that features all the tools to create, manage, and analyze marketing tactics and campaigns including email & nurture marketing, lead scoring & management, website tracking & analytics, landing pages & forms, social media management, and other dashboards.
FinSMEs
16/11/2015