BoilerJuice, a St Ives, UK-based online heating oil retailer, received an investment of undisclosed amount from Livingbridge.
The company intends to use the funds to improve the order experience for customers (growing the supplier network and investing in customer support) and to continue to grow its presence throughout the UK.
Founded in 2004, BoilerJuice allows households throughout the UK to buy their oil leveraging an extensive network of suppliers and technology platform to match customer orders with capacity in the local area.
Following the investment, Ian Ronald, former CEO of discount diners club Tastecard, will also join as Chief Executive Officer, working alongside the founder Paul Ward.
FinSMEs
02/03/2016