MiCampaña.com, a Mexico City, Mexico-based marketing platform provider, raised $500k in funding.
Ángel Romanos Berrondo, a veteran within the industry who has invested in over 100 companies, invested in exchange for a 5% stake of the company at a $10m post-money valuation.
The company intends to use the funds to expand operations across 22 Spanish speaking countries.
Led by Daniel Molano, Chief Executive Officer (CEO), MiCampaña.com provides a cloud based, big data, machine learning and artificial intelligence marketing platform. The artificial intelligence creates a sales page for the customer and then advertises the sales page in Google, Facebook, Twitter, Instagram and thousands of other websites.
The process is done automatically without the need of much input from the customer. The software then learns what the best performing ads are in terms of sales/leads and adjusts them accordingly.
The company already has over 100 active recurring monthly paying customers.
FinSMEs
23/03/2016