Sanlo, a San Francisco, CA-based company that empowers gaming and app companies with financial products to run their businesses, raised $3.5m in funding.
The round was co-led by Index Ventures and Initial Capital, with participation from LVP, Portag3 Ventures and XYZ Venture Capital, and angel investors such as Kristian Segestrale, as well as fintech, such as Gokul Rajaram and Charley Ma. As part of the round, Initial Capital Co-founder and Partner Ken Lamb became a board director while Index Partner Mark Goldberg and XYZ Managing Partner Ross Fubini joined as board observers.
The company will use funds to grow its team and continue building out its product suite in preparation for a wider launch later this year.
Founded in 2020 by Olya Caliujnaia and William Liu,, Sanlo provides gaming and app companies with financial products and access to capital to run sustainable businesses. The company is building proprietary technology that analyzes different facets of the business to help game and app developers know where to deploy capital and when, while assisting with access to capital.
FinSMEs
12/05/2021