Boom Entertainment (formerly known as Boom Sports), a NYC-based creator of sports gaming apps such as NBC Sports Predictor, raised $15M in Series A funding.
The round was led by Sands Capital, the investment company with nearly $80 billion under management (including stakes in Amazon, Netflix, and Nike), with participation from Defy Partners, Golden Nugget Online Gaming, Rush Street Interactive, TEGNA, Bettor Capital, Velo Capital, Alpha Bridge Ventures, and Heatwave Partners, New England Patriots owner Robert Kraft, former MGM Resorts International CEO Jim Murren, former International Game Technology CEO Patti Hart, Better Collective CEO Jesper Sogaard, J2 Global CEO Vivek Shah, Acies Acquisition Partners Co-CEOs Edward King and Dan Fetters, Proskauer partner Robert Freeman, Eilers & Krejcik partner Chris Grove, former ESPN SVP Sean Bratches, former NBA SVP Chris Pantoya, BTIG partner Rich Jacklin, Palo Alto Venture Partners managing partner Peter Ziebelman, ESPN analyst Adam Schefter, and several others.
The company intends to use the funds to accelerate expansion into real-money gaming products.
Led by Stephen A. Murphy, co-founder and CEO, Boom Entertainment builds and operates premium, innovative, and games that entertain millions of users and create value for partners in the form of mobile engagement, user acquisition, funnel management, and online gaming revenue. The company’s products — which include the white-labeled NBC Sports Predictor, Tim Hortons NHL Hockey Challenge, PlayBarstool, NASCAR Jackpot Races, MSGN Pick’em, YES Pick N’ Play, and Chirp Golf — have been played by nearly 3 million users.
Partners include media companies, sports leagues, retail companies, and sportsbook and casino companies.
FinSMEs
20/09/2021