Reach, a Tel Aviv, Israel-based digital commerce and collaboration platform built for real-time customer transactions, raised $7m in Series A funding.
The round, which brings total funding to $13m, was led by Grayhawk Capital and Pritzker Group Venture Captital, with participation from seed investor NFX.
The company will use the proceeds from the investment to accelerate adoption of its virtual workplace platform, sales, marketing, product development, and go-to-market activities.
Led by CEO Yair Ravid, Reach provides a cloud platform that empowers businesses with document collaboration, e-signature, video conferencing, ID verification and payments, all in one single platform.
Customers can quickly and securely fill out forms, sign documents, confirm their identity, and complete transactions, all while having a live audio or video chat with the agent or customer representative. This is done with a complete audit trail and recording for compliance purposes, making conducting business easier than ever for agents and customers. Mortgages, insurance policies, bank loans, or other sales can be processed quickly and securely using the platform.
The solution integrates into businesses via an open API or through integrations into business systems like Salesforce and Microsoft Dynamics and was built with privacy and safety in mind. In addition to identity verification based on the proprietary machine learning algorithm, a “self service mode” gives enterprises the flexibility to choose how to engage with customers.
American Express, Mercedes-Benz (Daimler AG), British American Tobacco and SCSK Corporation are some of the customers worldwide that use Reach.
The company has offices in San Francisco, CA, and NYC.
FinSMEs
24/03/2022