Okendo, a Miami, FL-based advanced customer review platform for ecommerce brands, raised $26m in Series A financing.
The round was led by Base10 Partners with participation from Craft Ventures and existing investor, Index Ventures.
The company intends to use the funds to scale go-to-market activities and accelerate product development.
Led by Matthew Goodman, Co-Founder and CEO, Okendo is a customer marketing platform proven to help Shopify merchants attract more shoppers, drive more sales and increase customer lifetime value. The company now works with over 5,000 merchants including industry leaders such as SKIMS, Haus, Crunchy Roll, Magic Spoon, Frame, Nomad, Buck Mason and Liquid Death.
By focusing specifically on DTC merchants on the Shopify ecommerce platform, Okendo has developed major advantages over other alternatives, including:
- An intelligent approach to review collection that utilizes customer and order data to personalize interactions, maximize content generation and ensure review authenticity.
- Highly performant content displays that minimize the impact on merchant page load speed while still offering extensive customization.
- Deep integrations with other commerce enablement technologies such as Klaviyo, Attentive and Gorgias.
Today, the company employs 80 staff across Australia and the United States.
FinSMEs
15/07/2022