Blackbaud (NASDAQ: BLKB), a Charleston, SC-based cloud software company powering social good, acquired Kilter, a provider of a gamified, activity-based engagement app.
The amount of the deal was not disclosed.
With the acquisition, Blackbaud will expand activity-based peer-to-peer fundraising engagement, to support activity-based health and wellness initiatives for socially responsible companies, and to grow the ways individuals can connect with the causes they care about most through the activities they love. Blackbaud will leverage Kilter to support activity-based fundraising for Blackbaud TeamRaiser®, an event-based fundraising software platform, offering a set of capabilities for nonprofit organizations hosting events. Kilter will also support activity-based health and wellness activities for Blackbaud’s YourCause® CSRconnect® platform, a solution for employee engagement leveraged by companies in support of their social responsibility goals.
Led by CEO Seth Braddock, Kilter provides a gamified, activity-based engagement app boasting virtually limitless activity type choices. The app expands activity-based engagement beyond the familiar options of running, walking and cycling, enabling users to track new, popular and personally relevant activities, from pickleball to meditation to motorcycling and more.
Kilter’s features include:
- Extensive support for 60+ different physical and virtual activities from yoga to motorcycle rides to healthy eating, with the ability for users to create new activity categories on demand
- Gamification that drives engagement by helping event participants connect with and support one another, as well as motivating individual users
- Integrations with fitness trackers that event participants are already using, including Apple Watch, Fitbit, Garmin and more, and the ability to incorporate data from external platforms like Peloton and Strava
Kilter’s activity tracking app will be offered as a feature to Blackbaud TeamRaiser customers with no additional subscription fees and will be available in the coming months, ahead of spring 2023 events. In the future, Blackbaud also plans to extend Kilter’s capabilities to YourCause CSRconnect customers, with integration to YourCause CSRconnect coming later in 2023. The app will be introduced to select customers in late 2022.
Led by CEO Mike Gianoni, Blackbaud is a cloud software company powering social good. Serving the entire social good community—nonprofits, higher education institutions, K–12 schools, healthcare organizations, faith communities, arts and cultural organizations, foundations, companies and individual change agents—Blackbaud connects and empowers organizations to increase their impact through cloud software, services, expertise and data intelligence. The company’s portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility (CSR) and environmental, social and governance (ESG), school management, ticketing, grantmaking, financial management, payment processing and analytics. Blackbaud is a remote-first company headquartered in Charleston, South Carolina, with operations in the United States, Australia, Canada, Costa Rica and the United Kingdom.
FinSMEs
23/08/2022