Abler, a Reykjavik, Iceland-based sports management technology company and creator of Sportabler, raised €3.7 million in post-seed funding.
Icelandic VC firm Frumtak Ventures made the investment.
The company will use the new capital to continue developing its product family and deepen its reach in the Nordic, UK and EU markets.
Founded by Markus Mani M. Maute and Johann Gudmundsson. Abler simplifies the complexities of sports participation by digitising and increasing efficiency in the management and facilitation of organised sports programs. The company’s product family connects all stakeholders and enables parents and guardians to register and pay for various activities, such as league football, handball, gymnastics and dance, as well as purchase related team-branded products. At the league and team management level, program organisers and coaches leverage Sportabler’s comprehensive management tools to significantly improve the administration of team sports and other organised activities. These administrative features include roster management, event management, venue booking, resource utilisation, logistics, e-commerce, contacts and communication between parents, coaches and league managers.
Abler previously received angel investment from notable gaming and tech investors Alli Ottarsson (Makers Fund, Riot Games), Siggi Olafsson (Novator, CCP Games), Thor Fridriksson (Plain Vanilla, TeaTime, Rocky Road), as well as professional footballers Birkir Bjarnason and Alfred Finnbogason, handball coaches Gudjon Valur Sigurdsson and Dagur Sigurdsson. It has received grant funding and support from the Iceland Technical Development Fund, the Innovation Center of Iceland and the Icelandic Directorate of Health.
FinSMEs
16/09/2022