Zift Solutions, a Cary, NC-based provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, raised $70m in funding.
Investcorp Technology Partners led the round with participation from institutional investors Arrowroot, Oxx, SSM, and AshGrove Capital.
The company intends to use the funds for go-to-market strategy, continue expansion into international markets, and further support of growth.
Founded in 2006 by Gordon Rapkin, Chief Executive Officer, Zift Solutions provides ZiftONE, a software platform that delivers a comprehensive, modern platform that aligns channel marketing, channel sales, and channel operations. Customers consist of national and international brands with renowned channel programs. They are served from three offices: Oxford, UK, Hoboken, New Jersey, and Cary, North Carolina.
FinSMEs
24/01/2023