Nexoya, a Zurich, Switzerland and Berlin, Germany-based provider of a platform automating and optimizing advertising budgets across channels for digital marketing, raised $5M in Series A funding.
The round was led by BlackSheep MadTech Fund, managed by Eureka! Venture SGR.
The company intends to use the funds to further develop its AI platform, integrate additional advertising channels, secure further growth in Switzerland and Germany and expand into new markets such as Italy and the UK.
Led by CEO Marco Hochstrasser, Nexoya combines all campaigns with the same target across all channels into one portfolio and then optimizes the budget using predictive analytics across these channels. Automatically, the budget can be shifted across 40 digital advertising channels. The company works with a wide range of marketing departments, such as those of Generali, Yuh, Magix, Sunrise, or Kardex. In 2022, Nexoya tripled its revenue and enjoyed stable growth of 12.5 percent month-on-month. The startup currently employs a total of 24 people at its offices in Zurich and Berlin.
FinSMEs
16/03/202