SKUx, a St. Petersburg, FL-based payments technology and consumer engagement platform, raised $11M in Series A funding.
The round was led by a strategic family office investor focused on fintech and payments and included participation from Advection Growth Capital and other strategic investors spanning CPG, retail, and healthcare.
Led by Bobby Tinsley, co-founder and president, SKUx enables consumer engagement through a patented platform that combines first-party data, mobile branding, offer serialization, secure digital payments, and settlement to deliver incremental revenues and real-time transparency for merchants, brands, and payment partners. The company’s product-based payments deliver cost efficiencies, data, effective promotions, and an improved customer experience – across payment networks, retailers, consumer product companies and end consumers.
The company intends to use the funds to expand its current product offerings, continue its implementations with global organizations spanning retail, consumer packaged goods, payments and healthcare.
FinSMEs
28/03/2023