Rally, a Portland, OR-based provider of a composable checkout platform for ecommerce merchants, raised $12M in Series A funding.
The round was led by March Capital with additional participation from Felix Capital, Commerce Ventures, Afore Capital, Alumni Ventures, and Kraken Ventures. In conjunction with the funding, Hyun Koo, Partner at March Capital, will be joining Rally’s board.
The company intends to use the funds to further strengthen its team, penetrate enterprise and international markets, and expand integrations beyond Swell and BigCommerce with other commerce platforms such as Salesforce Commerce Cloud and commercetools and payment methods such as Affirm and AfterPay.
Founded in 2020 by Jordan Gal & Rok Knez, Rally provides a platform that offers ecommerce businesses a checkout solution as well as tools for post-purchase offers, to reduce cart abandonment rate and increase revenue. They currently offer support for multiple back-end and front-end platforms, payment processors, and payment methods. Later this year, Rally will strengthen its fraud protection offering with plans to build out Web3 features, starting with allowing merchants to accept cryptocurrencies in their checkout.
FinSMEs
18/04/2023