Fasanara, a London, UK-based specialist credit asset company that provides a technology platform , acquired a majority stake in Pollen VC, a San Francisco, CA-based provider of non-dilutive working capital to the mobile gaming/app sector.
The amount of the deal was not disclosed.
Pollen VC provides revolving credit facilities to mobile app and game developers based on their receivables to help them scale, without relying on dilutive VC capital to fund their marketing spend. Pollen VC’s data-driven model uses a daily API feed from the billing systems of app stores (Apple App Store, Google Play) and leading mobile advertising networks (e.g. Meta, Unity, AppLovin) rather than relying on invoices generated at the end of each month, allowing for faster access to capital in an industry where timing is everything. The company operates globally with a focus on North America and EMEA, but is also helping companies who have their development activities in some of the emerging market hotbeds of talent, including Eastern Europe and India.
Led by Francesco Filia, Founder and CEO, Fasanara is a global asset manager and technology platform, which manages more than USD 4 Billion in fintech strategies on behalf of pension funds and insurance companies in Europe and North America. With over 200 employees across five offices, it is an investor in fintech lending through its liquid alternative credit funds, enabling real economy impact. Emowered by its technology platform with more than 130 fintech lenders fully integrated, originating from over 60 countries, the company manages a Fintech Lending fund in Europe. Additionally, Fasanara invests in early-stage fintech and Web 3.0 companies via its venture capital vehicles, using central roles in the fintech ecosystem to identify and back new businesses.
Commenting on the news, Francesco Filia, said, “We are delighted to welcome Pollen VC into the Fasanara family. After working with Martin and the team since early 2021, we have seen how this type of financing can really help gaming and app studios scale efficiently, whilst offering strong risk-adjusted returns for our investors.”
FinSMEs
29/01/2024