Firsthand, a NYC-based company enabling brands and publishers to build and distribute AI agents anywhere their consumers are, emerged from stealth raising a Seed funding round of undisclosed amount.
The round was led by Radical Ventures, with David Katz leading the investment and serving on the Board. Additional participation included Brian O’Kelley (Scope3, AppNexus), David Rosenblatt (1stDibs.com, DoubleClick), and other leading technology entrepreneurs.
The company intends to use the funds to expand operations and its development efforts.
Founded in 2023 by Jonathan Heller, Michael Rubenstein, and Wei Wei, firsthand provides a platform that empowers brands and publishers to create their own AI agents that are embedded with their own protected knowledge and tasked with and measured by their own goals. These agents can conduct 1:1 personalized conversations and content presentation with consumers in their moment of need, anywhere they’re seeking information online.
The platform consists of dual solutions:
- Lakebed, the company’s AI rights and data management layer, which gives content owners full ownership of their knowledge assets and control over where, when, and by whom their content is used by AI;
- The company’s generative marketing agents, which use approved content to enable 1:1 conversations personalized to consumers’ in-moment needs.
Firsthand is currently conducting a pilot program with a select group of brands and publishers.
FinSMEs
22/02/2024