All Things Butter, a London, UK-based butter brand, raised £2.2M in Seed funding.
The round was led by Access Industries, and further supported by Active Partners.
The company intends to use the funds to further enhance the roll out into additional national retailers and establish an international supply chain.
Launched by chef Thomas Straker and Toby Hopkinson, All Things Butter is a butter brand born after the phenomenon of the social series ‘All Things Butter’ took off across chef Thomas Straker’s TikTok account, where he explored ways to enhance recipes using butter. The channel’s content has seen over 43m likes and has gained over 4m followers, with butter as a flavour ingredient, bold base, sauce and challenger to existing recipes and traditional approaches.
The brand launched in November 2023 and has sold nearly 250,000 blocks.
The product is available to purchase across Ocado, Sainsbury’s, ASDA, Planet Organic, The Modern Milkman, GoPuff and Zapp.
The latest investment follows a round of Pre-Seed funding in September 2023 of over £530K.
FinSMEs
14/05/2024