Reward, a London, UK-based company which specializes in customer engagement and commerce media, received an investment from Experian (LON: EXPN).
The amount of the deal was not disclosed. As part of the investment, Kashif Aslam, (Head of Corporate Development at Experian), will join the Reward board of directors.
The company intends to use the funds to further enhance its offerings across banks and retail, expanding reach to create a more rewarding experience for consumers.
Led by CEO Jamie Samaha, Reward provides a cloud-based API platform that integrates content, advertising, and commerce to deliver enhanced experiences for consumers resulting in increased customer engagement, retention, and overall satisfaction.
During the last 5 years, Reward has given back more than $1 Billion in cashback rewards to consumers world-wide.
FinSMEs
22/05/2024