Podimo, a Copenhagen, Denmark-based provider of a spoken audio subscription service, acquired Amsterdam, The Netherlands-based podcast production house Tonny Media.
The amount of the deal was not disclosed.
Podimo and Tonny Media entered into a strategic partnership in 2022, with Tonny Media producing exclusive shows for Podimo. This new phase enhances the joint commitment to offer Dutch listeners a wider range of high-quality content, with a diverse mix of exclusive and open RSS shows tailored to audience needs and preferences. The combined strengths of Tonny Media and Dag en Nacht Media’s sales teams will enable the companies to attract larger advertising partners.
Founded by Titus van Dijk, Jaap Reesema and Sander Schimmelpenninck, Tonny Media is a media company specializing in producing podcasts. Besides producing innovative podcasts, the company develops video formats, advertising campaigns and (social) media strategies. Podcasts by Tonny Media feature prominent creators include “De Zelfspodcast,” presented by Sander Schimmelpenninck and Jaap Reesema, “Geuze & Gorgels” with Monica Geuze and Kaj Gorgels, and “Marc-Marie & Isa Find Something and Aaf & Lies Solve It Again.
Founded in Copenhagen in 2019, Podimo is a podcasting and audiobook subscription service, with a presence in seven markets and ongoing expansion plans. The company focuses on promoting local content and diverse voices, offering a wide range of original and exclusive ad-free podcasts, global RSS feeds and audiobooks.
FinSMEs
26/08/2024