Odeeo, a Tel Aviv, Israel-based provider of an in-game audio advertising platform, raised $5M in funding
Backers included Atinum Investments, Play Ventures and Anton Gauffin.
The company intends to use the funds to expand operations and its development efforts.
Led by CEO Amit Monheit, Odeeo is creating solutions for publishers to unlock a segment of marketing spend, while empowering advertisers to reach mobile audiences at scale.
This investment coincides with expansion in key markets, primarily in North America, where Odeeo is growing its US team ad operations: Co-Founder and President Elad Stern has relocated from Tel Aviv to New York to join VP Marketing Dan Feldstein, Commercial Lead James Kowan and Agency Sales Lead Kathleen Verdugo. The company will also partner with Atinum on greater presence in Asian territories including Korea and Vietnam in addition to existing partnerships in Japan.
FinSMEs
04/09/2024