OxeFit, a Plano, TX-based leader in AI-driven health and fitness experiences, raised $17.5M in funding, bringing the total to over $70M, to date.
Backers included Dave Asprey and Anne Mahlum who joined notable investors including soccer legend Harry Kane, pro golfer Dustin Johnson and NFL quarterback Dak Prescott.
The company intends to use the new funds to further deliver on its commitment to bring Artificial Intelligence (AI) to its health and fitness experiences.
Led by Rab Shanableh, CEO, OxeFit is a digital fitness and technology company that produces the XP1 and XS1, strength training systems innovating the world of connected fitness through advanced robotics and artificial intelligence. By leveraging data-driven workout programs, the XP1 and XS1’s computer-controlled weight loads allow for variable resistance training while technologies capture data and monitor form to identify weaknesses and potential for injury. Included in the OxeFit ecosystem is a library of engaging content, which seeks to bring a new element of connectivity to the fitness community.
FinSMEs
25/09/2024