Scope3, a NYC-based provider of a collaborative sustainability platform decarbonizing media and advertising, raised $25M in funding.
The round was led by GV with participation from existing investors Venrock, Room40 Ventures, Craft Ventures, Aperiam Ventures and Virgo Strategic Investments.
The company intends to use the funds to expand its work beyond the advertising ecosystem and tackle the pressing climate impact of the AI industry.
Led by CEO Brian O’Kelley, Scope3 provides a platform that allows users to visualize, measure, and reduce their carbon emissions in the advertising ecosystem. This is made possible with its emissions model developed from open-source methodology to precisely measure the complex and interconnected advertising ecosystem. It sits at the core of Scope3’s collaborative sustainability platform and every emissions reduction solution offered by the company, including Climate Shield and Green Media Products (GMPs).
Now, as AI innovation hits an inflection point and the environmental impact is coming to light, Scope3 is taking its proven approach to decarbonizing the advertising and media supply chain and applying it to AI.
Thousands of brands use Scope3 to measure and decarbonize their media – including Coca-Cola, General Motors, Mastercard, Sanofi, and more.
Scope3 is a public benefit corporation with a global team of researchers, technologists, and digital advertising pioneers distributed across North America, Europe, and APAC, tackling the biggest challenge of our generation: the climate crisis.
FinSMEs
10/10/2024