HomeUSASimbe Raises $50M in Series C Funding

Simbe Raises $50M in Series C Funding

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Simbe, a San Francisco, CA-based provider of Store Intelligence solutions, closed a $50m Series C equity financing round.

The round was led by Growth Equity at Goldman Sachs Alternatives with participation from Eclipse and Valo Ventures and other existing investors.

The capital, which brings the total amount raised by Simbe to over $100m, will be used to accelerate global deployments, broaden retail offerings, and pursue strategic growth opportunities. 

Led by Brad Bogolea, Chief Executive Officer, Simbe provides a Store Intelligence platform that increases retailer performance with visibility and near real-time insights. AI and robotics power business-critical intelligence that streamlines inventory management and store operations, while elevating store teams and shoppers’ experiences. Its comprehensive platform includes the world’s first autonomous, item-scanning robot, Tally, which identifies exact product location, stock level, and pricing & promotion information with market-leading computer vision. Simbe works with top worldwide brands in the US, Europe and Asia.

This year, the company announced new and expanded partnerships with major retailers and their banners, including SpartanNash (Family Fare, Martin’s Super Markets, D&W Fresh Market, VG’s Grocery), Wakefern Food Corp. (ShopRite), Northeast Grocery (Market 32, Price Chopper Supermarkets, Tops Friendly Markets), Albertsons Companies (Market Street, United Supermarkets, Albertsons Market), and CarrefourSA, while continuing to strengthen existing partnerships with BJ’s Wholesale Club, Schnuck Markets, Inc., and multiple Fortune 500 retailers yet to be formally announced. Today, Simbe powers automated shelf intelligence for leading retailers across three continents and is the only retail technology vendor delivering proven value at scale with multiple chain-wide deployments and long-standing customer successes.

In 2024, Simbe introduced numerous products and capabilities, including:

  • Simbe Brand Insights, which extends the enormous value of near real-time, shelf-level data to retailers’ vendors, brands, and manufacturers for the first time, strengthening partnerships, performance, and the retail experience for all; 
  • Simbe Virtual Tour, which allows retailers to view their stores from anywhere in the world at a depth and frequency that’s never been possible before; 
  • Simbe Mobile, which streamlines work for store teams by providing a prioritized list of pricing and restocking tasks in near real-time, right at their fingertips;
  • Simbe Wholesale Club Solution, a shelf-intelligence platform designed specifically for wholesale club environments.

FinSMEs

24/10/2024

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