Agentio, a NYC-based provider of an ad platform that scales, measures, and streamlines creator content advertising, raised $12M in Series A funding.
The round, which brought the total capital raised to $16M, was led by Benchmark in addition to investments from existing investors Craft Ventures, AlleyCorp, and others.
The company intends to use the funds to expand its brand and creator network, scale its platform capabilities, and introduce integrations with additional social channels, beginning in 2025.
Led by CEO Arthur Leopold, and CTO Jonathan Meyers, Agentio is a provider of a platform that makes purchasing advertising integrations within creator content as simple as buying ads on Meta or Google, with end-to-end automation empowered by its proprietary AI-powered matching, auto-bidding, and brand safety technology. It uses proprietary AI technology to connect brands with creators, enabling scalable, efficient ad buys on YouTube. This empowers innovative brands like DoorDash, Bombas, Mint Mobile, MasterClass, Mejuri, Notion, HelloFresh, and others to buy creator ad read integrations from YouTube’s leading creators, like Nick DiGiovanni, Matty Matheson, Rhett & Link, and Chad Chad.
FinSMEs
19/11/2024