Soundpays, a Toronto, Canada-based company providing ultrasonic sound cue technology, raised an undisclosed amount in funding.
Backers were not disclosed.
The company intends to use the funds to expand its operations to meet demand from the sports and entertainment markets.
Led by President Peter Awad, Soundpays provides a platform that uses inaudible sound cues broadcast through existing stadium speakers to enable real-time engagement through fans’ mobile devices. This technology allows fans to participate in immersive light shows, access exclusive offers, purchase team merchandise, and participate in interactive moments during live events. From stadiums to broadcasts and beyond, it empowers teams, brands, and venues to connect with consumers in innovative and meaningful ways.
FinSMEs
02/12/2024