HomeUSAWaterlily Closes $7M Seed Funding Round

Waterlily Closes $7M Seed Funding Round

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Waterlily

Waterlily, a San Francisco, CA-based startup that uses AI to predict long-term care (LTC) needs up to decades before they happen, closed a $7M Seed funding round.

The round was led by John Kim, founding partner of Brewer Lane Ventures, with participation from Genworth, Nationwide, and Edward Jones, as well as key industry leaders including Tim Kneeland (former CEO of GE Insurance & Transamerica LTC), and others.

The company intends to use the funds to continue growing its platform, create more advanced AI-powered tools, and really ramp up its ability to create a suite of customized data-driven solutions for individuals, families, and financial planners.

Founded by Lily Vittayarukskul and Evan Ehrenberg, Waterlily is a financial technology company that predicts a family’s future Long Term Care (LTC) needs and costs in retirement by analyzing over 500M data points using a AI modeling software platform.

The platform provides an overall personalized care plan – analyzed against personal financial data, insurance coverage, and health care trends to protect family savings and make people have what they need to afford the cost of long-term care. Waterlily is being used by financial advisors, insurance carriers, insurance distributors, and independent insurance agents to help their clients build plans for their long-term care, and to motivate behavioral changes.

Since launching in March 2024, Waterlily has closed paid contracts with Prudential and other similarly sized carriers, Financial Independence Group, one of the largest LTC BGAs, and one of the largest LTC providers in the midwest.

The company previously raised a $2.2M Pre-Seed round with notable investors including Scott Barclay (Managing Director of Healthcare at Insight Partners.)

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