eBrands, a Helsinki, Finland-based provider of an export platform enabling international growth for consumer brands, raised €7.5M in funding.
The round, which brought the total amount to €50M, was led by Veikko Laine family office, Varma Mutual Pension Insurance Company, and operative shareholders.
The company intends to use the funds to support the continued development of Apollo, its proprietary AI-powered tool designed to help brands expand into 60 markets and sales channels without requiring local infrastructure or heavy investments.
Led by CEO Robin Bade, eBrands provides an export platform that enables consumer brands to expand internationally. The export platform’s infrastructure streamlines supply chain, sales, finance, and compliance, enabling companies to expand into new markets. With it, consumer brands can enter global supply chains and connect with major marketplaces and retailers, such as Amazon, Walmart, and Target.
Since launching in 2020, the company has helped dozens of consumer brands, such as Mysoda, Coach Soak, and Bodyotics, grow globally by simplifying the complexities of international expansion.
FinSMEs
11/03/2025