ActiveCampaign, a Chicago, IL-based provider of a marketing automation platform, acquired Hilos, a Mexico City, Mexico-based company building WhatsApp automations.
The amount of the deal was not disclosed.
This acquisition will help ActiveCampaign’s customers build conversational experiences specifically designed for the WhatsApp platform.
Hills provides tools to automate digital conversations. Its products include:
- Flows: a solution that optimizes customer interactions on WhatsApp.
- Inbox: a solution that organizes conversations.
- CRM Workflows: a solution that tracks conversations in stages.
Led by CEO and Founder Jason Vandeboom, ActiveCampaign provides an AI-first, end-to-end marketing platform that empowers teams to automate their campaigns with AI agents that imagine, activate, and validate.
FinSMEs
16/04/2025