Consumer Edge, a NYC-based consumer alternative data intelligence company, acquired Earnest Analytics, a NYC-based company which specializes in transaction and healthcare data.
The amount of the deal was not disclosed.
The acquisition will enhance Consumer Edge’s value proposition to its clients by expanding into new geographies, accessing new data types and improving its technology capabilities.
Founded in 2012 by CEO Kevin Carson, Earnest Analytics measures the consumer and healthcare economies with real-time data, providing actional insights for institutional investors, companies, consultants, and government agencies. Its structured datasets provide correlated signals with tools for deep analytics.
Founded in 2009 by CEO Bill Pecoriello, Consumer Edge is a consumer-focused, data-driven research company anchored in customer service.
FinSMEs
15/04/2025