Singapore Telecommunications (SingTel) has acquired 100% of Pixable, a New York City-based smartphon app company for $26.5m.
Founded in 2009 and led by Mr Inaki Berenguer, CEO, Pixable allows more than 4 million users to share and prioritize photos that have been published to social networks.
The company had raised $6.1m from Highland Capital Partners and Menlo Ventures.
Commenting on the acquisition, which is still subject to some conditions, including the receipt of applicable third party contractual consents, Mr Allen Lew, CEO Group Digital L!fe, SingTel, said: “…Pixable’s expertise and customer engagement give us a foundation to go beyond viewing photos to using photos as a way to stimulate simple immersive communication.
“We will be able to provide a distinctive value-added service to all mobile customers, allowing them to discover and store content, images and their communication history – essentially what matters most from those that are really important to them”.
SingTel plans to introduce differentiated digital services to its mobile customers in Asia, Africa and Australia via Pixable and other rich technology platforms.
FinSMEs
21/09/2012
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