Movable Ink, a New York City-based provider of Agile Email Marketing technology, raised $11m in Series B funding.
The round was led by Intel Capital, with participation from existing investors Contour Venture Partners, Metamorphic Ventures, and ff Ventures.
The company intends to use the funds to expand its global presence and further develop its platform.
Led by Vivek Sharma, co-founder & CEO, and Michael Nutt, Co-Founder and CTO, Movable Ink provides a platform that enables marketers to create agile email marketing campaigns that adapt and are optimized in real-time based on each recipient’s time, location, device, and social graph, at the moment of open.
Customers include more than 100 brands such as American Eagle Outfitters, Barclays, Seamless, Finish Line, Lilly Pulitzer and Verizon.
The company, which had previously raised $1.3m in seed and Series A rounds, is actively hiring (read here).
FinSMEs
09/05/2013